Junior Digital Marketing Executive
JDME/12/25
Experience:
Candidates with 0 to 1 year of experience.
Location:Coimbatore/Hybrid
Key Responsibilities
- Execute core SEO activities. Handle on-page optimization, internal linking, metadata updates, and search-intent alignment.
- Support AIO and AEO initiatives by strengthening entity signals, schema markup, and structured data across the website.
- Conduct keyword research and SERP analysis to identify topical gaps, emerging opportunities, and search trends.
- Monitor technical SEO health. Fix crawl/index issues, Core Web Vitals, site speed, and mobile performance problems.
- Drive focused backlink-building efforts. Maintain SEO dashboards and visibility reports.
- Conduct competitor analysis, their ranking patterns, content strategies, AEO strength, and backlink footprint.
Required Skills & Tools Proficiency
- Experience in SEO fundamentals, ranking signals, and search-intent best practices.
- Working knowledge of AIO & AEO principles, including schema and SERP enhancements.
- Ability to perform keyword research, competitor analysis, and SERP feature evaluation.
- Proficiency with SEO tools like Ahrefs, SEMrush, Moz, or similar for keyword and backlink tracking.
- Familiarity with technical SEO basics such as HTML tags, site audits, and speed optimization factors.
- Working experience with Google Search Console, GA4, and basic Tag Manager functions.
- Using AI tools for research, and MS Excel/Word for analysis and reporting.
- Knowledge of Google Ads is an added advantage.